School of AI

Welcome to the EBU Academy School of Al - the home of learning and development on artificial intelligence for EBU members and other media professionals.


Whether you want to use Generative Al tools to create content or navigate the ethical risks of artificial intelligence with improved clarity, we can help. Perhaps you want to develop personalization and recommendation systems for audiences or effectively use prompts in news reporting.


Our curriculum of training courses led by Al experts will be constantly updated to ensure you learn the new skills you need and gain the latest knowledge to help you maximise the opportunities of artificial intelligence and meet the challenges.

EBU Focus on AI

Find everything we do on artificial intelligence, including the latest tools, research, video talks, events and groups


Explore courses

Generative AI and NLP – Build a Fake News Detector
Generating AI images: How to prompt to get great results with Midjourney and Adobe Firefly
What You Must Know About Using ChatGPT in the Newsroom
Innovate: How to spot emerging trends to drive change as a PSM
Using AI to Create Engaging Social Media Visuals
EBU Academy Workshop 2024 - Where our L&D Community Comes Together
FREE - Leading in Times of Disruption - Qualities of the Future PSM Leader
How to Use AI Tools to Make Impactful Explainer Videos
Make Chat GPT Your Personal Assistant - No Matter What Your Job Is!
Mastering AI Tools in Adobe Premiere
Live Online

Innovation and Technology

Mastering AI Tools in Adobe Premiere

Using AI in Audio Production
Live Online

Innovation and Technology

Using AI in Audio Production

OSINT Detective Days - Using AI and Digital Forensics Tools in Investigative Journalism
Using AI to Unlock The Potential of Your Archive
A Journalist’s Guide to Using AI in the Newsroom
AI for Personalization & Recommendation
Live Online

Innovation and Technology

AI for Personalization & Recommendation